How to Sell Meetings and Events
Developed By Subject Matter Experts
This course aims to provide you with practical advice to help increase sales of meetings and events. By implementing strong, data-driven sales processes, and building rapport with customers, you can learn how to expedite the steps between meeting clients for the first time and getting them to sign a contract.
Course topics include:
- Adopt a positive sales mindset
- Use the ETC method to close sales
- Calculate your conversion rate
- Set goals based on data
- Leverage touchpoints and communications
- Identify and create a persona for your ideal customer
- Drive the customer up the conversion ladder.
CertificateCertificate of completion
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